広告宣伝・プロモーションマネージャー

お仕事の概要

プロ野球興行事業ならびに、チケット・グッズ事業、周辺商業施設、
スタジアムを中心としたエンターテインメント事業の広告宣伝・プロモーション業務全般を担当いただきます。

【具体的な業務】
・公式戦チケット、グッズのプロモーション戦略立案および実行
・複合商業施設をはじめとする自社事業のプロモーション企画立案および実行
・TVCM、Web広告、SNS広告、OOH等のメディアプランニングおよび出稿管理 
・広告クリエイティブ（キービジュアル、動画、各種販促物）の企画・制作ディレクション
・広告代理店、制作会社、メディア各社との折衝・進行管理
・自社オウンドメディア・SNSの企画運営

＜必須条件＞
・TVCM、Web広告、OOH等を活用したメディアプランニング経験
・広告クリエイティブの企画・制作ディレクション経験
・チームリーダーまたはマネジメント経験

  ＜歓迎条件＞
・スポーツ、エンターテインメント、レジャー、商業施設等における広告宣伝・プロモーション経験
・TVCM・動画コンテンツの企画制作経験
・大規模イベントや興行の集客プロモーション経験
・ファンマーケティングに関する知見・経験

＜求める人物像＞
・事業視点を持ち、プロモーション戦略の立案から実行まで主体的に推進できる方
・多様なステークホルダーとの関係構築を行いながら、組織横断でプロジェクトをリードできる方
・変化の激しい環境においても柔軟かつスピーディーに意思決定できる方
・スポーツ・エンターテインメントを通じて新たな価値創造に挑戦したい方

Here’s a high-quality job posting designed to attract top talent:

Join a leading organization in the sports and entertainment industry, renowned for delivering captivating experiences and fostering a vibrant community. This company is at the forefront of creating unforgettable moments, from thrilling professional sports events to dynamic entertainment ventures and engaging commercial properties.

Are you a visionary marketing and promotions expert ready to make a significant impact? We are seeking a dynamic leader to drive our advertising and promotion strategies, shaping how fans and consumers engage with our diverse portfolio of offerings. In this pivotal role, you will be instrumental in enhancing brand visibility, driving audience engagement, and directly contributing to the success and growth of our exciting entertainment ecosystem. Your strategic insights and creative direction will directly influence the fan experience and the commercial success of our initiatives.

**What You’ll Do:**

* Develop and execute comprehensive promotion strategies for professional sports event tickets and merchandise.
* Plan and implement promotional campaigns for various self-owned businesses, including commercial facilities and entertainment venues.
* Manage media planning and placement across a diverse range of channels, including TV commercials, web advertisements, social media campaigns, and out-of-home (OOH) advertising.
* Lead the planning and production direction for advertising creatives, encompassing key visuals, video content, and various promotional materials.
* Oversee negotiations and project management with advertising agencies, production companies, and media partners.
* Strategize and operate the company’s owned media platforms and social networking services.

**What You’ll Bring:**

**Must-Have Qualifications:**

* Proven experience in media planning utilizing TV commercials, web advertisements, and OOH.
* Demonstrated experience in the planning and production direction of advertising creatives.
* Prior experience as a team leader or in a management role.

**Nice-to-Have Qualifications:**

* Advertising and promotion experience within the sports, entertainment, leisure, or commercial facility sectors.
* Experience in the planning and production of TV commercials and video content.
* Proven track record in customer acquisition promotions for large-scale events or performances.
* Knowledge and experience in fan marketing strategies.

**About Aquent Talent:**

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.